Provence 2024
THE LAND OF DREAMS
Provence in the South of France blessed with breathtaking landscapes, unique light and vast lavender fields has inspired many great artists as well as the vivid metallic dark lavender Pantone of the latest electric Porsche Macan.
Reflecting elements essential to Porsche's identity—color, dynamism, movement and creative manufacturing—this special edition of the art initiative is named "The Land of Dreams" and features large-scale artworks by Thomas Trum. Titled "Southern Spins," Trum's series unfolds as a monumental chromatic spectacle set in various locations across land, sea and sky.
ARTIST Thomas Trum
Celebrated for his striking use of color, Dutch artist Thomas Trum explores the interaction between man and machine. Using unconventional tools like agricultural machinery and road-marking equipment, his artworks capture rhythmic patterns and physical movement that beautifully reflect the spirit of the latest electric Porsche Macan.
"The Art of Dreams has allowed me to dream and work big, working with unimaginable scales and in my dream surroundings. This collaboration is all about embracing the Provence experience, capturing the essence of the land that inspired the new Porsche Macan."
Milan 2024
ARTIST NUMEN / FOR USE
Numen/For Use is an art collective led by product designers Sven Jonke, Christoph Katzler and Nikola Radeljković. Their artwork "Lines of Flight" refers to the act of fleeing, eluding and disappearing into the distance. Created for the dreamers of the new and unknown, it speaks of an urge not for conflict but for difference and the nomadic quest for freedom in all its forms.
"Our idea of a waking dream was always one of a habitable utopia, of an alternative space and a speculative way of life", says Numen/For Use. "Such dreams are a spatial wild frontier not yet colonised by reason, prototyping the future we want to live in."
SHOW IMRE & MARNE VAN OPSTAL
“We always come from a specific theme that we want to work around. Or an idea that reflects back on life and on ourselves, but also maybe on society.”, Imre van Opstal In the opening ceremony.
Dutch sibling duo Imre and Marne van Opstal choreograph a spectacular dance performance throughout Palazzo Clerici to celebrate pattern, repetition, and rhythm.
COLLABORATION VITRA FOR PORSCHE
The Pepita pattern was a special request item on the very first Porsche sports car, the 356 – but it’s the 911 that would make it famous a few years later. To this day, it remains a firm favorite of owners and fans.
Now, Porsche is sharing Pepita with those who share our passion and vision. Bringing a new dimension to a classic: Porsche Pepita Edition by Vitra – a limited collection of iconic designs, craftmanship and innovation.
